LEADING AS A GENERAL MANAGER Essay 2
LEADING AS A GENERAL MANAGER Essay 2
The Strategic Planning: SWOT Analysis assignment completed in Topic 4 helped you identify a strategic goal within your sphere of influence. This assignment asks you to visually represent the cause-and-effect relationship among goals, operations, and stakeholders. In addition, this assignment seeks to examine the impact on various operational processes within the selected organization
According to your Management textbook, a strategy map “is a visual representation of the key drivers of an organization’s success, showing the cause-and-effect relationship among goals and plans.” Refer to Exhibit 7.4 in the textbook. A strategy map seeks to align organizational goals into strategy and provide clear direction for the organization.
Review the mission statement of your selected organization. Prior to creating a strategy map, identify your stakeholders. Complete a stakeholder analysis to identify and prioritize the various stakeholders. Refer to the “Stakeholder Analysis” resource from Mindtools and complete all steps.
Based on your strategic goal, create a strategy map using Microsoft Word, Microsoft PowerPoint, Microsoft Visio, or other software. Include only the required perspectives (financial, customer, internal, and learning and growth) that pertain to the strategic goal in your map. The cause-and-effect relationships are described by connecting arrows.
APA format is not required, but solid academic writing is expected.
RESOURCES
Textbook
1. Management
Read Chapter 11 in Management. Review Chapters 7 and 8.
http://gcumedia.com/digital-resources/cengage/2013/management_ebook_11e.php
Electronic Resource
1. Business Model Innovation in Practice
Read “Business Model Innovation in Practice,” by Euchner and Ganguly, from Research Technology Management (2014).
https://lopes.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=ofs&AN=99206628&site=eds-live&scope=site
2. Stakeholder Analysis
Read “Stakeholder Analysis,” located on the Mind Tools website. In addition, view the video “Stakeholder Analysis Video: Stakeholder Management and Power Interest Grid Example” that accompanies the article.
https://www.mindtools.com/pages/article/newPPM_07.htm
3. Strategy Mapping Overview
Watch “Strategy Mapping Overview,” by Knowles (2013), located on the YouTube website.
e-Library Resource
1. Business Ethics and the Development of Intellectual Capital
Read “Business Ethics and the Development of Intellectual Capital,” by Su, from Journal of Business Ethics (2014).
https://lopes.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=ofs&AN=93596469&site=eds-live&scope=site
2. Corporate Social Responsibility: A Real Options Approach to the Challenge of Financial Sustainability
Read “Corporate Social Responsibility: A Real Options Approach to the Challenge of Financial Sustainability,” by Bosch-Badia, Montilor-Serrats, and Tarrazon-Rodon, from PLoS One (2015).
https://lopes.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=a9h&AN=102969920&site=eds-live&scope=site
3. Innovation Agendas: The Ambiguity of Value Creation
Read “Innovation Agendas: The Ambiguity of Value Creation,” by Daniel and Klein, from Prometheus (2014)
https://lopes-idm-oclc-org.library.gcu.edu:2443/login?url=http://search.ebscohost.com.library.gcu.edu:2048/login.aspx?direct=true&db=ehh&AN=99282937&site=ehost-live&scope=site
4. Intellectual Capital Approach to Modern Management Through the Perspective of a Company’s Value Added
Read “Intellectual Capital Approach to Modern Management Through the Perspective of a Company’s Value Added,” by Survilate, Tamosiuniene, and Shatrevich, from Business: Theory and Practice (2015).
https://lopes.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=bth&AN=102124106&site=eds-live&scope=site
5. Stakeholder Analysis
Read “Stakeholder Analysis,” by Gilstein, from Salem Press Encyclopedia (2013).
https://lopes.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=ers&AN=90558473&site=eds-live&scope=site
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You must proofread your paper. But do not strictly rely on your computer’s spell-checker and grammar-checker; failure to do so indicates a lack of effort on your part and you can expect your grade to suffer accordingly. Papers with numerous misspelled words and grammatical mistakes will be penalized. Read over your paper – in silence and then aloud – before handing it in and make corrections as necessary. Often it is advantageous to have a friend proofread your paper for obvious errors. Handwritten corrections are preferable to uncorrected mistakes.
Use a standard 10 to 12 point (10 to 12 characters per inch) typeface. Smaller or compressed type and papers with small margins or single-spacing are hard to read. It is better to let your essay run over the recommended number of pages than to try to compress it into fewer pages.
Likewise, large type, large margins, large indentations, triple-spacing, increased leading (space between lines), increased kerning (space between letters), and any other such attempts at “padding” to increase the length of a paper are unacceptable, wasteful of trees, and will not fool your professor.
The paper must be neatly formatted, double-spaced with a one-inch margin on the top, bottom, and sides of each page. When submitting hard copy, be sure to use white paper and print out using dark ink. If it is hard to read your essay, it will also be hard to follow your argument